That puts matters in a different light. It's a brand new ball game now.
brand awarenessn
(marketing: product recognition)
percepção da marca sf
Companies pay to have their names on athletes' uniforms in order to promote brand awareness.
Teenagers often have better brand awareness than adults.
brand equityn
(success of trademark)
valor de marca sm
brand loyaltyn
(customer preference)
fidelidade à marca sf
Toyota has destroyed its brand loyalty with all of the hidden defects.
brand namen
(product: trademark)
nome de marca sm + loc adj
marca registrada sf + adj
Does anyone have any better ideas for a new brand name?
Alguém tem uma ideia melhor para um nome de marca?
brand-new, brand newadj
informal (not yet used)
novinho em folha adj
(gíria)
zerado adj
Nota: A hyphen is used when the adjective precedes the noun.
Car dealers have a spray that gives used cars that brand-new car smell.
I've just bought a pair of roller skates; they're brand new!
Vendedores de carros têm um spray que deixa os carros usados com aquele cheiro de novinho em folha. Eu acabei de comprar um par de patins; ele é novinho em folha!
brand-spanking newadj
slang (very new)
novinho em folha loc adj
I have a brand-spanking new computer with Windows 8.
Eu tenho um computador novinho em folha com Windows 8.
fashion brandn
(designer label)
marca sf
etiqueta sf
on-brandadj
(consistent with brand identity)
com base na marca loc adj
on-brandadj
figurative, informal (typical, characteristic: of a person) (figurado)